Whilst the festive period was a little quiet in the world of social media there were two Facebook stories which hit the headlines.
Facebook now shares your pages post frequency in search results.
It has been reported that you will soon be able to see the number of posts a business publishes on their page within the on-platform search results. This could be of general interesting for users as it gives them an idea of what they can expect from a page if they follow it. On the opposite side of the coin however, it will enable business pages to keep a close eye on what other pages similar to their own are doing and help them to gain a better understanding of the optimum posting schedule.
Facebook signs a deal with Universal Music
At the end of December Facebook agreed a multi-year licensing agreement with Universal Music Group, allowing Facebook users to upload and share videos containing music from UMG’s artists. This is a big step for users of Facebook as prior to this agreement posts using the music would have been removed due to copyright violation. The agreement will also cover posts made on Instagram and Oculus.
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